Description
What will we do for you?
We will work with you to test your strategies and show you how to:
- Commit necessary financial resources to gain market acceptance and penetration.
- Maintain at least product-standards parity to other competing products offered in the Indian market.
- Keep track of evolving cultural, lifestyles, values, and business practices.
- Bridge cultural gaps by adapting the business to Indian businesses preferences and customs.
- Glocalise direct product, standards, management, and market but collaborate on tactical aspects of marketing, advertising and sales.
- Strike relationships with local companies to maximize market acceptance.
- Design and implement the right business model. This will require an analysis of vvarious distribution models of relational and contractual nuances that have evolved from traditional organic structures in response to the maturity of the franchise sector. These models can be arranged in five distinct but related structural tiers that manifest a rich tapestry of relational and contractual topographies. In effect, tier 1- distribution, tier 2- growth, tier 3- simple delivery, tier 4- complex delivery, and tier 5- co-branding intelligently leverage the single-unit franchise, in divergent ways for theoretical and practical applications.
This divergence is particularly manifested when considering the type of agreement; who issues it; its key terms (type and term of franchise grant); the timing of payment of fees (upfront, ongoing and end of term); the express or implied entitlement to goodwill; and the type of revenue stream.
What is your investment?
Between $9,500 and $20,900 with $6,270 upfront depending on how much research we have to do, your contribution and the complexity of the task.
- 30% when you give us the green light.
- The balance when the work is completed and delivered.
